2011 AACRAO SEM 21st Conference Materials
AACRAO wanted a new color scheme which was different from 2010 SEM Conference Materials. Specifically, they also wanted to be able to reuse the design with slight modifications from year to year.
We branded AACRAO with a specific PMS green, and added design elements which could be re-used. Specifically, we designed a logo for SEM, and integrated it into all of the marketing materials for this and ongoing SEM-related ventures.
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